Utilizing Google Local Ads for Your Company
- July 03, 2023
- Google Local Online Marketing
The biggest hurdle most founders and entrepreneurs face is securing the first round of financing. It doesn’t matter if you are going the venture capital route or seeking private angel investors, getting the first person to trust you enough to open their wallet is tough.
The web is filled with tips for startups trying to get funding. But, almost all of the business articles and listicles overlook one key issue. They never mention how critical your website is to your chances of getting funded. They don’t even mention that if the fundamentals of your website are not sound, not only will you have a tough time getting funded, but your business is probable doomed. read more
Short of pure luck, market forces ensure that uninformed investors don’t last long. However, the market also punishes intelligent and savvy investors that make certain mistakes. Many private investors are taking big hits to their ROI because of one critical mistake during the due diligence phase of an investment relationship.
You may fully investigate the financials of a target company. You can fully vet the management team. You can even examine the marketing plan. You carefully study hundreds of details, but often you fail to properly study the website of the target company—and this mistake often ends up costing investors hundreds of millions of dollars each year. read more
Nobody likes wasting money. But, month after month, strong, professionally managed companies end up wasting huge amounts of their marketing budgets by falling for a myth.
All of their stories start out the same way. They all needed a new website. They all went with the local company over the award-winning web developer from another state.
But, after weeks and months of frustration they end up either stuck with a website they hate or they have to fire the developer and start over again with a more professional organization.
Why does this keep happening? read more
Coming into the month of September 2017, the US economy has never looked better. The DOW is up 4000 points, unemployment remains steady at a low 4%, and job growth continues to rise!
Consumers feel confident spending a little more for their favorite hobbies, gear, and activities. Some may not even know what to do with all their extra cash!
Taking everything as it is, there’s never been a better time than now to level up your company’s website.
If your company’s website is overdue for an overhaul, needs to be modernized, is still not mobile friendly, or simply isn’t getting as many leads as you’d like it to, then don’t wait to until this economic boom passes to bring your website up to snuff.
And if you’re not entirely convinced that your business’s website needs an update, then ask your exec team these two essential questions: read more
We’ve seen far too often how medium to large-sized companies continue to significantly underestimate the value of a well designed and built website…and it’s directly affecting their bottom line.
They play the high-stakes gamble and lose every single time. Their hopes are trying to find the cheapest designer and developer who says they can get the job done fast and within their budget. Unfortunately, the result is always disastrous costing them more than they ever imagined.
Have you been given the task of creating the RFP (request for proposal) for your company’s website? Congratulations! That is quite the undertaking. However, you have probably realized by this point that this is not as easy as it sounds.
Maybe you have the basic ideas in place, and you know what your end goal is, but all the details that go into creating a website are still all hazy and unclear.
It’s okay! We’re here to help you create a great RFP! read more
Have you been selected to comprise a request for proposal (RFP) and search online to find the perfect vendor to create your company’s new website?
This can be a long and tedious process if you’ve never done this before. You might even find yourself trapped and unable to differentiate the bad companies from the good ones.
If this is you, let us help guide you in the right direction! read more
You’re in the board meeting and the VP of Marketing comes out and says “I think it’s time we look at having our website redesigned.” He looks around and says “Cindy, would you be up for the task of collecting bids for the new website?” You instantly reply “Sure, I can handle that!” read more
Before you invest, however, there is one essential factor not to be overlooked in your potential investment endeavor. This one thing, could be the difference between getting the ROI you deserve, or simply wondering how it all went wrong. read more